Gesture Triggered Engagment Projections

Wow, looks like the commericalization of this tech is already happening. Now that the open source versions of this are avaiable.. I wonder if the market is ripe for in-store appilcations or airports, supermarkets, sporting events.. etc.

PC, Actionscript/Flash. WIFi, Projection, motionDetections/WebCam

+ Engagment Metrics and Call to Action
— email entry keyboard or Text to this Number or Maybe a Vid/CAM Recorder

I wonder if this would be useful for Self-Serve Vending machines, Gas Pumps, ATMS?

clipped from www.dmwmedia.com

Theater, Mall-based Digital Ad Network Reactrix Raises $45 Million


Redwood City, Calif. – Reactrix Systems, a provider of interactive media services to malls and theaters, said on Thursday that it has raised $45 million in its fourth round of funding. The round, the largest in the company’s history, was co-led by new investors D. E. Shaw group and Menlo Ventures, and included participation from previous investors Mobius Venture Capital, Thomas Weisel Venture Partners and Worldview Technology Partners.
The company produces interactive displays that project vivid messages — from advertisers including AOL, Coca-Cola, DirecTV, Sprint and Visa — on a particular square space on the floor.
Redwood City, Calif.-based Reactrix said that it will use the proceeds to expand its network of more than 160 malls and theaters.
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