
In Uncategorized on November 25, 2008 by amul84
Wow, looks like the commericalization of this tech is already happening. Now that the open source versions of this are avaiable.. I wonder if the market is ripe for in-store appilcations or airports, supermarkets, sporting events.. etc.
PC, Actionscript/Flash. WIFi, Projection, motionDetections/WebCam
+ Engagment Metrics and Call to Action
– email entry keyboard or Text to this Number or Maybe a Vid/CAM Recorder
I wonder if this would be useful for Self-Serve Vending machines, Gas Pumps, ATMS?
Theater, Mall-based Digital Ad Network Reactrix Raises $45 Million |
Redwood City, Calif. – Reactrix Systems, a provider of interactive media services to malls and theaters, said on Thursday that it has raised $45 million in its fourth round of funding. The round, the largest in the company’s history, was co-led by new investors D. E. Shaw group and Menlo Ventures, and included participation from previous investors Mobius Venture Capital, Thomas Weisel Venture Partners and Worldview Technology Partners. |
The company produces interactive displays that project vivid messages — from advertisers including AOL, Coca-Cola, DirecTV, Sprint and Visa — on a particular square space on the floor. |
Redwood City, Calif.-based Reactrix said that it will use the proceeds to expand its network of more than 160 malls and theaters. |
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